Merrell extended its multi-year deal with Michael Epstein Sports Productions (MESP) as title sponsor of the Merrell Down & Dirty National Mud and Obstacle Series. Racers compete on either 5K or 10K courses that feature military-style obstacles, mud crawls, and strength challenges. Smaller family members can participate in the fun with an Adventure Kids one-mile mud run or a shorter adventure dash that end in a large mud pit where they crawl to the finish line. The racing series premiered in 2010 and the 2012 tour expands to ten markets across the country.
The Down and Dirty Mud Run 2012 Schedule:
- Los Angeles - April 15th
- Miami - May 6
- Chicago - May 20
- Dallas - June 3
- Denver - June 24
- Philadelphia - July 15
- Detroit - August 26
- New York - September 30
- Atlanta - October 14
- Sacramento - October 28
“It is no surprise that we would extend our support of this amazing event that ties directly back in concept and success to our mission of getting more people outside,” said Craig Throne, vice president of Global Marketing at Merrell. “From kids on their father’s back swimming through the mud pit, to hurdles and slippery shampoo wall climbs, it is an experience unlike any other. The more we can do to make the outdoors fun for families and friends, the more successful we will be in our goal of increasing outdoor participation.”
“This early renewal of our agreement is a testament to the success of the series and Merrell's commitment to getting people outdoors” said Michael Epstein, President of MESP. “The Merrell Down and Dirty Series has set the standard for obstacle racing, challenging young and old, adventurers and weekend warriors to enjoy a day of festivities in a safe, well organized and family friendly environment. Our experience in producing obstacle style events for over 20 years allows us to lead, where others follow."
For more information on the Merrell Down & Dirty National Mud and Obstacle Series presented by Subaru and to register to get down & dirty in a city near you, visit www.downanddirtymudrun.com
